Google Analytics Individual Qualification Practice Exam

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When the same default tracking code is installed on pages with different domains, what will be the result?

  1. Analytics will associate users and sessions with a single domain

  2. Analytics will not associate users and sessions with any domain

  3. Analytics will send an alert about duplicate data collection

  4. Analytics will associate users and sessions with their respective domains

The correct answer is: Analytics will associate users and sessions with their respective domains

The tracking code in Google Analytics is designed to collect data for the domain it is installed on, allowing it to track user interactions like sessions and behaviors. When the same default tracking code is used across different domains, it allows Google Analytics to accurately associate the data collected to each respective domain. Each domain will have its unique identifier, and data collected from users on one domain will not mix with that from another domain. This is crucial for ensuring that reporting reflects user behavior accurately and that the insights drawn from the data are relevant to each specific domain. This mechanism prevents any confusion or overlap in user sessions between the different sites, which means that insights and metrics can remain clear and actionable. Thus, when the tracking code is implemented on multiple domains, Analytics associates users and sessions correctly with their respective domains, ensuring the integrity of the data collected.